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Communication Management (CMGT)
- D class assignments for graduate students available in ASC140; phone (213) 740-0900.
- All graduate students (excluding PhDs) will be assessed a $150 per semester "ASCJ Technology fee. There is no technology fee charged for the summer term. Phone (213)740-5297, or email asctech@usc.edu for questions. All graduate students (excluding PhDs) will be assessed a $150 per
Production and distribution of information within large organizations; information networks, organization structure, control and decision-making functions. Resources necessary for effective organizational communication systems.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21701D | 169 | Lecture | TBA | TBA | 68 of 90 | Jessica Neff, Julia Matthews, Laurel Felt,Julianna Kirschner | ONLINE |
Roles, responsibilities and requirements of communication functions within corporations; design and implementation of communication plans; strategic message production for internal and external audiences.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21706D | 001 | Lecture | 6:30-9:20pm | Wednesday | Canceled | ||||
21707D | 951 | Lecture | 6:30-9:20pm | Wednesday | 21 of 25 (1 on waitlist) | Rebecca Weintraub | ONLINE |
How work settings determine communication: basic structures of communication, influence of technology, social contexts, and physical space. Applications to management.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21709D | 951 | Lecture | 6:30-9:20pm | Monday | 20 of 20 | Brad Shipley | ASC204 & ONLINE | Word (36113 KB) | |
21710D | 001 | Lecture | 6:30-9:20pm | Monday | Canceled | ONLINE | |||
21711D | 169 | Lecture | TBA | TBA | 27 of 80 | Colleen Keough,Laurel Felt | ONLINE |
Examines images and image manipulation in communication, management and social control. Synthesizes work ranging from cognition and interpersonal behavior to mass media and popular culture.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21712D | 001 | Lecture | 6:30-9:20pm | Tuesday | Canceled | ||||
21714D | 951 | Lecture | 6:30-9:20pm | Tuesday | 23 of 25 (4 on waitlist) | Daniel Durbin | ONLINE |
Develops a conceptual framework for understanding information, uncertainty, knowledge, interpretation, and equivocality. Principles for managing information load, and communication networks information distribution, and decision making.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21713D | 001 | Lecture | 6:30-9:20pm | Wednesday | Canceled | ||||
21715D | 951 | Lecture | 6:30-9:20pm | Wednesday | 14 of 25 | Liuning Zhou | ONLINE |
Theory and research on value and attitude formation and change; consequences for communication and behavior.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21717D | 001 | Lecture | 2:00-4:50pm | Tuesday | Canceled | ONLINE | |||
21718D | 951 | Lecture | 2:00-4:50pm | Tuesday | 8 of 13 (2 on waitlist) | Sheila Murphy | ASC228 & ONLINE | Word (83158 KB) | |
21719D | 169 | Lecture | TBA | TBA | 48 of 80 | Nithya Muthuswamy, Kelton Rhoads,Brad Shipley | ONLINE |
Decision making for communication professionals utilizing statistics, methods, and analysis. Identifying solutions and how to communicate these solutions to others.
- Prerequisite: CMGT 540
- Restriction: Registration open to the following major(s): Communication Management
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21723D | 001 | Lecture | 2:00-4:50pm | Monday | Canceled | ONLINE | |||
21725D | 951 | Lecture | 2:00-4:50pm | Monday | 16 of 20 (9 on waitlist) | Mathew Curtis | ONLINE |
Analysis of the innovation dynamics fueled by the information and communication technology revolution; economic, technological, institutional and personal underpinnings of innovation and entrepreneurship
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21724D | 001 | Lecture | 2:00-4:50pm | Monday | Canceled | ONLINE | |||
21726D | 951 | Lecture | 2:00-4:50pm | Monday | 12 of 25 | Morten Bay | ANNL105A & ONLINE | PDF (350289 KB) |
Students learn to assess organizations' online needs, to examine the use of the Internet in terms of electronic commerce and global pressures, and design Web page strategies.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21737D | 001 | Lecture | 6:30-9:20pm | Thursday | Canceled | ||||
21738D | 951 | Lecture | 6:30-9:20pm | Thursday | 24 of 25 (2 on waitlist) | Freddy Nager | ONLINE | Word (566266 KB) |
Examination of the impact of global economic changes on communications industries, the political and economic forces shaping these industries and the roles of its managers.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21740D | 001 | Lecture | 3:30-6:20pm | Monday | Canceled | ONLINE | |||
21741D | 951 | Lecture | 3:30-6:20pm | Monday | 5 of 12 | Jonathan Aronson | ANN210 & ONLINE | Word (42965 KB) |
History, social dynamics, and cultural impact of video games; developments in technology and design; issues confronting the video game industry and organizations.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21746D | 001 | Lecture | 6:00-8:50pm | Thursday | Canceled | ONLINE | |||
21747D | 951 | Lecture | 6:00-8:50pm | Thursday | 25 of 26 (5 on waitlist) | Dmitri Williams | ANNL105A & ONLINE |
Applications of both data and interpretation in communications management. Topics include: audience ratings, surveys, experimental tests of programs and campaigns, formative evaluation, secondary data sources.
- Restriction: Registration open to the following major(s): Communication Management, Communication Management
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21749D | 001 | Lecture | 6:30-9:20pm | Monday | Canceled | ||||
21750D | 951 | Lecture | 6:30-9:20pm | Monday | 97 of 200 | Mathew Curtis, Courtney Pade | ONLINE | ||
21753D | 169 | Lecture | TBA | TBA | 86 of 90 | Mathew Curtis, Nithya Muthuswamy, Cynthia Martinez | ONLINE |
Communication strategies for product marketing and advertising; communication's role in developing domestic and international marketplaces; practical applications of persuasion theory.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21754D | 001 | Lecture | 2:00-4:50pm | Monday | Canceled | ||||
21755D | 169 | Lecture | TBA | TBA | 51 of 80 | Courtney Pade,Styles Akira | ONLINE | ||
21756D | 951 | Lecture | 2:00-4:50pm | Monday | 9 of 25 | Nithya Muthuswamy | ONLINE |
Use of rhetorical theories and communication models to create organizational identification with internal and external audiences; the role of values and ethics in creating identities.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21758D | 001 | Lecture | 6:30-9:20pm | Tuesday | Canceled | ONLINE | |||
21759D | 001 | Lecture | 6:30-9:20pm | Tuesday | Canceled | ONLINE | |||
21760D | 951 | Lecture | 6:30-9:20pm | Tuesday | 17 of 25 (1 on waitlist) | Simon Uwins | ANNL101 & ONLINE | PDF (552835 KB) | |
21761D | 951 | Lecture | 6:30-9:20pm | Tuesday | 22 of 25 | Jeffrey Hirsch | ANN106 & ONLINE |
Understanding dynamics in entertainment markets enabled by emerging digital technologies; broad and niche strategies to target appropriate audiences, building audience engagement with entertainment content identities.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21766D | 001 | Lecture | 6:30-9:20pm | Wednesday | Canceled | ONLINE | |||
21768D | 951 | Lecture | 6:30-9:20pm | Wednesday | 18 of 25 (5 on waitlist) | Monica Koyama | ASCG26 & ONLINE | PDF (553924 KB) |
Focuses on management, production and distribution of scripted film, television and web stories to understand visual storytelling as a communicative strategy for advertising and education.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21767D | 001 | Lecture | 6:30-9:20pm | Thursday | Canceled | ||||
21774D | 951 | Lecture | 6:30-9:20pm | Thursday | 14 of 25 | David Craig | ONLINE |
Applies communication theory and research to understand emerging marketing communication topics and issues.
- Restriction: Registration open to the following major(s): Communication Management
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21769D | 001 | Lecture | 2:00-4:50pm | Monday | Canceled | ONLINE | |||
21775D | 951 | Lecture | 2:00-4:50pm | Monday | 19 of 25 | Courtney Pade | ONLINE |
Foundational and advanced practices for copywriting and related design incommunication; integrated analysis of concepts and pragmatics surrounding creativity forcommunication effectiveness
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21770D | 001 | Lecture | 6:30-9:20pm | Monday | Canceled | ONLINE | |||
21778D | 951 | Lecture | 6:30-9:20pm | Monday | 15 of 25 | Gary Wexler | ONLINE | PDF (1777353 MB) |
Analysis and development of online communication and marketing campaigns; exploration of current Internet best practices in social media, SEM, privacy, location-based marketing, and online measurement.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21772D | 001 | Lecture | 6:30-9:20pm | Thursday | Canceled | ||||
21779D | 951 | Lecture | 6:30-9:20pm | Tuesday | 12 of 25 | Mayanna Framroze | ONLINE | Word (160820 KB) | |
21780D | 951 | Lecture | 6:30-9:20pm | Thursday | 13 of 25 | Mayanna Framroze | ONLINE | Word (161211 KB) |
Communication strategies in a global marketing environment; analysis of global – local challenges and opportunities; effective global integrated communication to create and sustain competitive advantage
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21773D | 001 | Lecture | 2:00-4:50pm | Thursday | Canceled | ||||
21781D | 951 | Lecture | 2:00-4:50pm | Thursday | 19 of 25 | Paolo Sigismondi | ONLINE |
Global influences on entertainment industries (broadcasting, film, telecommunications, Internet, video games, and music); case analyses of specific organizations and geographic regions; impact on local cultures.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21776D | 001 | Lecture | 6:30-9:20pm | Thursday | Canceled |
Examines the influence of the transglobal flow of media between the U.S. entertainment industries and other national media industries
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21777D | 001 | Lecture | 6:30-9:20pm | Tuesday | Canceled | ||||
21783D | 951 | Lecture | 6:30-9:20pm | Tuesday | 8 of 25 | David Craig | ONLINE |
Practical and theoretical survey of the public relations profession as it is currently practiced, providing a social/contextual backdrop for further study of the field.
- Crosslist: This course is offered by the PR department but may qualify for major credit in CMGT. To register, enroll in PR 561.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21557D | 169 | Lecture | TBA | TBA | 20 of 80 | Laura Jackson | ONLINE |
Understanding of fundamental methodological issues about big data: types, platforms, tools, analysis techniques, and relevant theoretical frameworks.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21782D | 169 | Lecture | TBA | TBA | 17 of 80 | Mathew Curtis | ONLINE |
Students master skills and strategies to distinguish the truly influential from the merely popular, manage international influencer campaigns and develop successful influencers.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21786D | 001 | Lecture | 6:30-9:20pm | Wednesday | Canceled | ||||
21787D | 951 | Lecture | 6:30-9:20pm | Wednesday | 25 of 27 (2 on waitlist) | Freddy Nager | ONLINE | Word (575029 KB) |
The political economy of communications and information in China's broader process of development and re-entry into global capitalism; particular media and communication conditions and policies
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21798D | 001 | Lecture | 6:30-9:20pm | Tuesday | Canceled | ONLINE | |||
21799D | 951 | Lecture | 6:30-9:20pm | Tuesday | 11 of 25 | Ben Lee | ASC204 & ONLINE | Word (586348 KB) |
Theoretical foundations of social marketing and entertainment education; uses of dramatic serials, telenovelas and animation to promote human rights; program design, evaluation.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21801D | 001 | Lecture | 6:30-9:20pm | Wednesday | Canceled | ||||
21802D | 951 | Lecture | 6:30-9:20pm | Wednesday | 18 of 25 | Paula Patnoe-Woodley | ONLINE |
Research leading to the master's degree. Maximum units which may be applied to the degree to be determined by the school. Graded CR/NC.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21815D | 951 | Lecture | TBA | TBA | 2 of 25 | Ben Lee | OFFICE & ONLINE | ||
21816D | 951 | Lecture | 6:30-7:20pm | Tuesday | 10 of 20 | Freddy Nager | ONLINE | Word (557153 KB) | |
21817D | 951 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |||
21818D | 951 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |||
21819D | 951 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |||
21820D | 951 | Lecture | TBA | TBA | 0 of 25 | OFFICE |
Field experience in applying communication principles to settings in organizations, campaigns, or other contexts; analysis and assessment of issues and problems. Graded CR/NC.
- Restriction: Registration open to the following major(s): Global Communication, Communication Management, Communication, Digital Social Media, Public Diplomacy (Practitioner and Mid-Career Professional),, Public Diplomacy
- Restriction: Registration open to the following class level(s): Doctoral Student, Master Student
Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|---|
21827D | 951 | 1.0 | Lecture | TBA | TBA | 3 of 50 | Ben Lee | OFFICE | ||
21828D | 951 | 1.0 | Lecture | TBA | TBA | 10 of 25 | Daniela Baroffio | OFFICE | ||
21829D | 951 | 1.0 | Lecture | TBA | TBA | 2 of 25 | Patricia Riley | OFFICE | ||
21830D | 951 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |||
21831D | 951 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |||
21832D | 951 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |||
21849D | 166 | 1.0 | Lecture | TBA | TBA | 0 of 25 | Ben Lee | OFFICE |
Students design and produce an original project appropriate for their emphasis area within the Master of Communication degree. Open to Master of Communication Management students only. Prerequisites: CMGT 501 and CMGT 540. Duplicates credit in former CMGT 597.
- Prerequisite: CMGT 501 and CMGT 540
- Restriction: Registration open to the following major(s): Communication Management
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21833D | 001 | Lecture | 2:00-3:40pm | Wednesday | Canceled | ONLINE | |||
21834D | 001 | Lecture | 6:00-7:40pm | Wednesday | Canceled | ONLINE | |||
21835D | 001 | Lecture | 2:00-3:40pm | Wednesday | Canceled | ONLINE | |||
21836D | 001 | Lecture | 6:00-7:40pm | Wednesday | Canceled | ONLINE | |||
21837D | 169 | Lecture | TBA | TBA | 5 of 20 | Colleen Keough | ONLINE | ||
21843D | 951 | Lecture | 2:00-3:40pm | Wednesday | 2 of 15 | Brad Shipley | ASC328 & ONLINE | Word (56171 KB) | |
21844D | 951 | Lecture | 6:00-7:40pm | Wednesday | 1 of 15 | Brad Shipley | ASC328 & ONLINE | Word (56172 KB) | |
21845D | 951 | Lecture | 2:00-3:40pm | Wednesday | 8 of 15 | Ben Lee | ASC331 & ONLINE | Word (56160 KB) | |
21846D | 951 | Lecture | 6:00-7:40pm | Wednesday | 0 of 15 | Ben Lee | ASC331 & ONLINE |
Students design and produce an original project appropriate for their emphasis area within the Master of Communication degree. Open to Master of Communication Management students only. (Duplicates credit in former CMGT 597).
- Prerequisite: 1 from (CMGT 597a or CMGT 597)
- Restriction: Registration open to the following major(s): Communication Management
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21838D | 001 | Lecture | TBA | TBA | Canceled | TBA | |||
21839D | 001 | Lecture | TBA | TBA | Canceled | TBA | |||
21842D | 169 | Lecture | TBA | TBA | 4 of 20 | Colleen Keough | ONLINE | ||
21847D | 951 | Lecture | TBA | TBA | 1 of 25 | Brad Shipley | OFFICE & ONLINE | Word (55744 KB) | |
21848D | 951 | Lecture | TBA | TBA | 2 of 25 | Ben Lee | OFFICE & ONLINE | Word (55745 KB) |