Global Marketing Communication

Section 21781

  • Session Dates (session code 951)
    First day of classes:
    Monday, August 24, 2020
    Last day to add:
    Monday, September 14, 2020
    Last day to drop without a mark of "W" and receive a refund:
    Monday, September 14, 2020
    Last day to withdraw without a “W” on transcript or change pass/no pass to letter grade:
    Thursday, October 8, 2020
    Last day to drop with a mark of "W":
    Thursday, November 12, 2020
    End of session:
    Wednesday, December 16, 2020


  • Book List Prices and book list are subject to change.
    • de Mooij. Global Marketing and Advertising. (Required)
      ISBN: 9781483315454
      eBook: $68.13
    • Green. Global Marketing (RRPHE). (Recommended)
      ISBN: 9780134899756
      New: $149.98
      Used: $112.50
      Rental: $74.99 (New), $74.99 (Used)
    • Demooij. Global Marketing & Advertising. (Required)
      ISBN: 9781452257174
      New: $91.00
      Used: $68.25
      Rental: $72.80 (New), $36.40 (Used)
    • Green. Global Marketing (Subscription). (Recommended)
      ISBN: 9780134899763
      eBook: $73.50
    Purchase from USC Bookstore
The Fall 2020 semester will begin with fully remote instruction, with limited exceptions for clinical education. Faculty will contact students to provide information to login to classes. Read more.