Marketing 402:

Introduction to Marketing Analytics (4.0 units)

Analyze marketing data and develop actionable insights to guide marketing decisions. Apply statistical tools, machine learning, and economic analysis to digital marketing problems.
    SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
    16465R001Lecture10:00-11:50amTue, Thu47 of 48Dinesh PuranamJFF240PDF (644347 KB)session dates
    Information accurate as of September 13, 2023 1:50 pm.