Marketing 566:

Decision Making Using Marketing Analytics (3.0 units)

Applications and models of marketing-related data analyses to the development of data-driven marketing strategies and making data-driven marketing decisions.
  • Restriction: Registration open to the following major(s): Accounting, Business Administration/East Asian Area Studies, Business Administration/Industrial & Systems Engineering, Business Administration/Jewish Nonprofit Management, Business Administration/Pharmacy, Business Administration/Real Estate Development, Business Administration/Social Work, Business Research, Business Taxation, Business Analytics, Gerontology/Business Administration, Business Administration, Juris Doctor/Business Administration, Law/Business Taxation, Medicine/Business Administration, Marketing, Social Entrepreneurship, Business Administration/Urban Planning, Business Administration/Systems Architecting and Engineering, Public Health/Social Entrepreneurship, Global Supply Chain Management
  • Restriction: Registration open to the following class level(s): Doctoral Student, Master Student
  • Note: Sections 16546 and 16547 are for MBA and other graduate students. Section 16562 is for MS Marketing students. Section 16563 is for MS Business Analytics students. Please be mindful of registering for the correct section for your program.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16546R033Lecture2:00-3:20pmMon, Wed12 of 13 (4 on waitlist)Dennis SchorrJKP104notesession dates
16547R033Lecture3:30-4:50pmMon, Wed15 of 18 (1 on waitlist)Dennis SchorrJKP104notesession dates
16562D033Lecture2:00-3:20pmMon, Wed33 of 41 (1 on waitlist)Dennis SchorrJKP104notesession dates
16563D033Lecture3:30-4:50pmMon, Wed34 of 36Dennis SchorrJKP104notesession dates
Information accurate as of February 15, 2023 7:45 am.
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