Marketing 555:
Marketing Channels (1.5-3.0 units)
Examination of strategic decision making in marketing channels. Intensity of distribution, vertical integration, how roles are formulated, types of intermediaries, and multiple channels of distribution.
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| 16536R | 033 | 3.0 | Lecture | 12:30-1:50pm | Mon, Wed | Canceled | Gary Frazier |  |