Marketing 445:
New Product Development and Branding (4.0 units)
Learn how marketers create new brands, products and services. Discuss and examine creative ideation, research and development, brand image management and legal issues in branding.
- Prerequisite: BUAD 307
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 16494R | 001 | Lecture | 2:00-3:50pm | Mon, Wed | 36 of 36 | Therese Wilbur | JFF328 | PDF (530089 KB) |  |
| 16496R | 001 | Lecture | 12:00-1:50pm | Tue, Thu | 31 of 48 | Therese Wilbur | JFF322 | PDF (530089 KB) | |