Digital Media Management 510:

Digital Media Buying, Measurement and Analytics (2.0 units)

Examines digital media advertising sales technologies: digital advertising, media buying, digital asset performance measurement and data collection methodologies used for business planning.
  • Restriction: Registration open to the following major(s): Digital Media Management
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
20210D748LectureTBATuesday26 of 27Jeffrey ThompsonONLINEWord (338001 KB)notesession dates
20211D748LectureTBATuesday27 of 28Jeffrey ThompsonONLINEWord (338001 KB)notesession dates
Information accurate as of January 23, 2023 1:44 pm.
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