Internet Marketing (3.0 units)
All aspects of Internet marketing. Internet as a tool for marketing communication, sales and distribution, customer management. Role of paid advertising, search engines, Website design.
- Prerequisite: 1 from (GSBA 509 or GSBA 509A or GSBA 528)
- Note: MKT 556 is a required course for MS Marketing students. Section 16531 is for MS MKT students only.
67 of 65
|Hank Wasiak||ONLINE||PDF (240586 KB)|