Graduate School of Business Administration 528:
Marketing Management (3.0 units)
Marketing is treated as a managerial decision-making process. Emphasis is given to understanding the concepts, tools, and techniques that comprise a comprehensive marketing strategy. Duplicates credit in GSBA 509, the former GSBA 509ab, and GSBA 546.
- Restriction: Registration open to the following class level(s): Master Student
- Note: This section is for MS Marketing Students Only.
|15725D||033||Lecture||6:00-10:00pm||Wednesday||71 of 75||Diane Badame||ONLINE|