Graduate School of Business Administration 528:

Marketing Management (3.0 units)

Marketing is treated as a managerial decision-making process. Emphasis is given to understanding the concepts, tools, and techniques that comprise a comprehensive marketing strategy. Duplicates credit in GSBA 509, the former GSBA 509ab, and GSBA 546.
  • Restriction: Registration open to the following class level(s): Master Student
  • Note: This section is for MS Marketing Students Only.
15725D033Lecture6:00-10:00pmWednesday71 of 75Diane BadameONLINEnotefeesession dates
Information accurate as of January 18, 2022 10:58 am.