Marketing 533:
Branding Strategy (1.5-3.0 units)
Comprehensive treatment of the behavioral foundations of brands and brand development. Exploration of alternative branding strategies and marketing tools for brand development.
Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|---|
16533R | 640 | 3.0 | Lecture | 8:00-10:30am | Tue, Thu | 29 of 45 | Diane Badame | ONLINE |