Communication Management 542:
Business Strategies of Communication Firms (4.0 units)
An overview of business strategies in media industries. Emphasis on Internet and changing business models. Case studies. Students prepare business plans for digital start-ups.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21755D | 060 | Lecture | 6:30-9:20pm | Tuesday | 16 of 21 (2 on waitlist) | Freddy Nager | ONLINE | Word (571909 KB) |