Marketing 525:

Consumer Behavior (3.0 units)

Theories and applications of consumer behavior in marketing; psychological, social, cultural and ethnic factors influencing consumer behavior.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16518R033Lecture12:30-1:50pmTue, Thu29 of 54Dennis SchorrJKP104notesession dates
Information accurate as of September 23, 2020 11:00 am.
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