Graduate School of Business Administration 528:
Marketing Management (3.0 units)
Marketing is treated as a managerial decision-making process. Emphasis is given to understanding the concepts, tools, and techniques that comprise a comprehensive marketing strategy. Duplicates credit in GSBA 509, the former GSBA 509ab, and GSBA 546.
- Restriction: Registration open to the following class level(s): Master Student
- Note: Section 15722 is primarily for MSSE students. For D clearance email socialentrepreneur@marshall.usc.edu.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
15722D | 033 | Lecture | 6:30-9:30pm | Wednesday | 36 of 45 | Rex Kovacevich | JKP204 |