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Biopharmaceutical Marketing (BPMK)
Gain fundamental analytic skills and insights of medical trends directly from global payers, industry and government policy leaders covering healthcare reform, access and future therapies.
- Note: Visit bpmk.usc.edu to view class meeting dates.
Research and analytical methods for synthesizing data-driven insights informing marketing decisions of biopharmaceutical products. Apply systematic frameworks of marketing research to assess a drugs commercial opportunities.
- Restriction: Registration closed to the following major(s): Business Administration
- Note: Visit bpmk.usc.edu for class meeting dates.
| 49286D | 001 | Lecture | TBA | TBA | 58 of 68 | Ken Wong,Amit Patel | OFFICE & ONLINE | |   |
Special Topics in Biopharmaceutical Marketing.
| Internship in Healthcare Business |
| 49288D | 001 | 3.0 | Lecture | TBA | Friday | 0 of 10 | Ken Wong | OFFICE | | |