Communication Management 563:
Qualitative Research for Marketing Communication (4.0 units)
Provides a comprehensive set of qualitative communication tools to examine the dynamics of consumer decision making, leading to actionable insights to inform marketing communication.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21781D | 059 | Lecture | 6:00-10:10pm | Tuesday | 11 of 22 | Jeffrey Hirsch | ANN209 |  |