Marketing 525:
Consumer Behavior (3.0 units)
Theories and applications of consumer behavior in marketing; psychological, social, cultural and ethnic factors influencing consumer behavior.
- Prerequisite: 1 from (GSBA 509 or GSBA 509A or GSBA 528)
- Note: Section 16525 is for MBA and other graduate students. Section 16524 is for MS Marketing students. Please be mindful of registering for the correct section for your program.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 16524D | 033 | Lecture | 2:00-3:20pm | Tue, Thu | 29 of 28 (1 on waitlist) | Kristin Diehl | JKP102 |   | |
| 16525R | 033 | Lecture | 2:00-3:20pm | Tue, Thu | 26 of 26 | Kristin Diehl | JKP102 | |