Marketing 425:

Marketing in a Digital World (4.0 units)

An introduction to the changing world of a connected consumer. Understanding consumer online, social media and mobile behavior using marketing analytics and strategic tools.
  • Prerequisite: 1 from (BUAD 307 or MKT 385)
  • Restriction: Registration open to the following class level(s): Junior, Senior, Senior (fifth year), Sophomore
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16478R060Lecture6:00-7:50pmTue, Thu45 of 48Konrad RibeiroONLINEsession datesbook list
Information accurate as of September 23, 2020 1:00 pm.
The Fall 2020 semester will begin with fully remote instruction, with limited exceptions for clinical education. Faculty will contact students to provide information to login to classes. Read more.