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Music Industry (MUIN)
- http://www.usc.edu/schools/music/programs/industry/
- D class assignments available in TMC200; phone (213) 740-4721.
- Students accepted into a graduate program must take entrance examinations prior to their first registration. Any deficiencies revealed must be removed prior to completion of two semesters of course work. Transferring undergraduate students registering for the first time who have previous course work must take the appropriate examination for placement. Contact the Thornton School Office of Student Affairs for information. INDIVIDUAL INSTRUCTION - 1 unit has a $350 fee, and includes 7.5 hours of total instruction. 2 units has a $700 fee, and includes 15 hours of total instruction. Contact school for course level guide.
A survey of the music business with emphasis on distribution of recorded music, music publishing, performance rights societies, record companies, agents, personal managers and contracts. Open to music majors (B.M. and B.S. degrees) only.
- Restriction: Registration open to the following major(s): Music, Jazz Studies, Music Industry, Music Recording, Composition, Composition (Film Scoring), Electroacoustic Media, Jazz Studies (Vocal), Music Education, Bassoon, Clarinet, Classical Guitar, Double Bass, Flute, French Horn, Harp, Harpsichord, Oboe, Organ, Percussion, Piano, Saxophone, Studio Guitar, Trombone, Trumpet, Tuba, Viola, Violin, Violoncello, Vocal Arts
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44205D | 060 | Lecture | 12:00-1:50pm | Tue, Thu | 62 of 62 | Andrae Alexander | ONLINE |  |
Introductory survey of the music business. Topics include: copyright, record companies, contracts, music publishing, performance rights societies, managers, agents, and other artist team/income considerations. Not for major credit for Music Industry Majors. (Duplicates credit in former MUIN 372ax.)
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44209D | 060 | Lecture | 4:00-5:50pm | Tue, Thu | 79 of 90 | Michael Garcia | ONLINE | |
A study of entertainment law with a focus on the music industry.Areas of study include contracts, domestic practices,international practices, copyright protection, trademarks. Prerequisites: MUIN 270.
- Prerequisite: MUIN 270
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44240D | 060 | Lecture | 6:00-7:50pm | Tue, Thu | 34 of 36 (4 on waitlist) | Mark Goldstein | ONLINE | |
A contemporary survey of the methods used to monetize music through licensing/media placement, covering music publishing, songwriter agreements, performance rights and licenses for traditional/new media. Prerequisites: MUIN 270 or MUIN 272x.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44244D | 060 | Lecture | 6:00-7:50pm | Wednesday | 36 of 40 | Andrae Alexander | ONLINE | |
An intermediate/advanced-level survey of music copyright law, artist contract analysis, infringement case studies as they affect modern/emerging business models and global music licensing.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44247D | 060 | Lecture | 2:00-3:50pm | Tue, Thu | 39 of 60 | Andrew Leff | ONLINE | |
An in-depth study of music marketing, non-traditional revenue streams for artists, musicians, and labels including artist endorsements, artist tour sponsorships, digital music programs, music licensing, merchandise, and a primary focus on brand partnership deals in the music space. Prerequisites: MUIN 270 or MUIN 272x.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44256D | 060 | Lecture | 6:00-7:50pm | Tuesday | 39 of 44 | Kevin Lyman | ONLINE | |
An exploration of the most current and effective marketing strategies and online branding tools for promoting, monetizing, and sustaining the career of the independent creative artist. Prerequisites: MUIN 270 or MUIN 272x.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44260D | 060 | Lecture | 6:00-7:50pm | Thursday | 30 of 40 (2 on waitlist) | Robert Borg | ONLINE | |
A survey of the presentation of the live musical experience. Both classical and popular concert presentation will be examined including venue selection, promotion and security.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44264D | 060 | Lecture | 12:00-1:50pm | Tue, Thu | 34 of 60 | Michael Garcia,Michael Kaminsky | ONLINE | |
An advanced focus on the music supervisors role, working with directors, producers, licensing representatives and executives to select, budget and clear songs for broadcast/new media.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44282D | 060 | Lecture | 6:30-10:00pm | Wednesday | 27 of 30 | Lindsay Wolfington | ONLINE | |
Field application of music industry theories and practices; part-time employment. Project jointly defined by student, employer and professor. Prerequisites: MUIN 360 or MUIN 372x. Junior or Senior standing. Graded CR/NC.
- Prerequisite: 1 from (MUIN 360 or MUIN 372)
- Restriction: Registration open to the following class level(s): Junior, Senior
- Note: For Music Industry majors only. Other music majors/minors by instructor permission.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44290D | 060 | Lecture | 12:00-1:50pm | Friday | 22 of 60 | Mark Goldstein | ONLINE |  |
Individual research and readings. Not available for graduate credit.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44306D | 060 | Lecture | TBA | TBA | 1 of 30 | Michael Garcia | ONLINE | |
Group study of one current music media issue, focusing on possible solutions with practical applications. Stress on leadership, critical thinking, and professional practices. By application only. Open to juniors and seniors only.
- Restriction: Registration open to the following class level(s): Junior, Senior
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44314D | 060 | Lecture | 4:00-5:50pm | Tue, Thu | 13 of 14 | Kevin Lyman | ONLINE | |
Exploration of emerging topics and trends in business and technology in the music and entertainment industries. Prerequisites; MUIN 270 or MUIN 272x.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| Music and Mindfulness: Strategy and Practice for An Ever Changing Field | |||||||||
| 44317D | 060 | Lecture | 7:00-8:50pm | Wednesday | 14 of 15 | Richard Wolf | ONLINE | Word (27083 KB) | |
| Big Data, Ticketing and Marketing in Live Music Promotion | |||||||||
| 44318D | 060 | Lecture | 8:00-9:50pm | Thursday | 18 of 20 | Michael Kaminsky | ONLINE | | |
| Music Festival Design and Management | |||||||||
| 44319D | 060 | Lecture | 6:00-7:50pm | Thursday | 16 of 20 | Kevin Lyman | ONLINE | | |
| DIY Record Company | |||||||||
| 44320D | 060 | Lecture | 7:00-8:50pm | Tuesday | 19 of 24 | Brian Malouf | ONLINE | | |
| Concert Production Management | |||||||||
| 44321D | 001 | Lecture | 4:00-5:50pm | Thursday | Canceled | Michael Garcia | | ||
| Ethics | |||||||||
| 44322D | 060 | Lecture | 4:00-5:50pm | Wednesday | 18 of 24 | Andrew Leff | ONLINE | | |
| Monetization in the Digital Age | |||||||||
| 44323D | 060 | Lecture | 2:00-3:50pm | Wednesday | 23 of 30 | Andrew Leff | ONLINE | | |
Culmination of the four-year course of study. Affords students the opportunity to experience guided work to meet the professional demands of the industry. Prerequisites: MUIN 270 or MUIN 272x. Graded IP/CR/NC.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44324D | 060 | Lecture | TBA | TBA | 40 of 75 | Michael Garcia,Andrae Alexander | ONLINE | |
Culmination of the four-year course of study. Affords students the opportunity to experience guided workto meet the professional demands of the industry. Graded CR/NC.
- Prerequisite: MUIN 498a
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44327D | 060 | Lecture | TBA | TBA | 15 of 19 | Michael Garcia | ONLINE | |
History, procedures, economics and evolving technologies involved with careers, rights and income connected with artists, songwriters, producers, labels, music publishing, performance rights and visual media.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44336D | 060 | Lecture | 10:00-11:50am | Tue, Thu | 19 of 24 | Andrae Alexander | ONLINE | |
Focus on the Artist, Promoter and Venue, and the roles they play in the Live Performance space, applying theory, technology, and practice.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44342D | 060 | Lecture | 2:00-3:50pm | Tuesday | 17 of 24 | Michael Garcia | ONLINE | |
Part of an emphasis track that focuses on advanced live touring strategies, methods and practices. Projects will apply theory and practice in a directed team oriented approach.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44346D | 060 | Lecture | 2:00-3:50pm | Thursday | 11 of 24 | Kevin Lyman | ONLINE | |
An overview of music specific concepts and opportunities spanning various roles, tools, forms of music consumption, and campaign stages as it pertains to music marketing.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44356D | 060 | Lecture | 12:00-1:20pm | Tue, Thu | 21 of 24 | Kevin Lyman | ONLINE | |
A semester bridge for students working on job preparation, career skills, and continued efforts before launching their final campaign projects and graduation portfolio.
- Prerequisite: MUIN 520
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44370D | 060 | Lecture | TBA | TBA | 0 of 24 | Michael Garcia | ONLINE | |
Lecture and experiential learning focused on the role of an artists personal manager including executing various release campaigns and hindsight assessment to inform future endeavors.
- Prerequisite: MUIN 520
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44374D | 060 | Lecture | 7:30-9:20pm | Tuesday | 18 of 24 | Andrew Leff | ONLINE | |
The when, why and how data analysis tools are used to assist music professionals and better support marketing decisions, beyond the realm of intuition and aesthetic appeal.
- Prerequisite: MUIN 522
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44377D | 060 | Lecture | 7:30-9:20pm | Thursday | 18 of 24 | Vivian Wang | ONLINE | |
Study of advanced copyright law, conflicts and entrepreneurial opportunities to gain insight into what is evolving for the globalized digital music industry.
- Prerequisite: MUIN 510
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44380D | 060 | Lecture | 5:00-6:20pm | Tue, Thu | 20 of 24 | Andrew Leff | ONLINE | |
Research leading to the Master's Degree. Maximum units which may be applied to the degree to be determined by the department. Graded CR/NC.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44386D | 060 | Lecture | TBA | TBA | 1 of 15 | Michael Garcia | ONLINE | |
Research leading to the doctorate. Maximum units which may be applied to the degree to be determinedd by the department. Graded CR/NC.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 44397D | 060 | Lecture | TBA | TBA | 0 of 10 | Michael Garcia | ONLINE | |