Business Administration 307:

Marketing Fundamentals (4.0 units)

Develops a managerial viewpoint in planning and evaluating marketing decisions of the firm: products, pricing, channels, promotion, information processing, legal implications, and marketing in contemporary society. Duplicates credit in MKT-385.
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14801R058Lecture-Discussion12:00-2:30pmTue, Thu39 of 40Wensi ZhangONLINEnotesession dates
Information accurate as of September 23, 2020 11:00 am.
The Fall 2020 semester will begin with fully remote instruction, with limited exceptions for clinical education. Faculty will contact students to provide information to login to classes. Read more.