Marketing 405:

Advertising and Promotion Management (4.0 units)

Role of advertising in the marketing mix: determining objectives, strategies, and plans from situation analysis through research and creative processes, media selection, and sales promotion.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16469R001Lecture10:00-11:50amMon, Wed35 of 48Arianna UhaldeJFF316session datesbook list
16471R001Lecture12:00-1:50pmMon, Wed46 of 48Arianna UhaldeJFF316session datesbook list
16472R001Lecture6:00-7:50pmMon, Wed
48 of 48
Hank WasiakJFF322PDF (323034 KB)session datesbook list
Information accurate as of January 29, 2019 3:56 pm.