Technologies for Interactive Marketing (4.0 units)
Technologies, concepts and strategies in the emerging online advertising ecosystem. Strategies and tactics to drive traffic to a website and measure efficacy. Students will work with a real client and budget to craft and execute an online marketing plan.
|32025D||001||Lecture-Lab||2:00-3:50pm||Mon, Wed||29 of 35||P J Leimgruber||VPD116|