Marketing 530:

New Product Development (3.0 units)

Systematic approach to product development and management; processes, techniques, and concepts firms use to develop, test, and introduce products and to manage products over their lifecycle.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16530R033Lecture12:30-1:50pmMon, Wed46 of 52Dennis SchorrJKP102session datesbook list
Information accurate as of January 29, 2019 4:51 pm.