Marketing 512:

Customer Insights and Analysis (3.0 units)

Use of marketing research techniques and technologies such as databases and statistical tools to collect, analyze and act upon customer information.
  • Prerequisite: 1 from (GSBA 509 or GSBA 509A or GSBA 528)
  • Note: MSMKT students should enroll in section 16523. All others should register for section 16522.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16522R033Lecture3:30-4:50pmMon, Wed30 of 31Sha YangJKP112notesession datesbook list
16523R033Lecture3:30-4:50pmMon, Wed
29 of 29
Sha YangJKP112notesession datesbook list
Information accurate as of January 29, 2019 4:51 pm.