Marketing 405:

Advertising and Promotion Management (4.0 units)

Role of advertising in the marketing mix: determining objectives, strategies, and plans from situation analysis through research and creative processes, media selection, and sales promotion.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16470R001Lecture10:00-11:50amTue, Thu38 of 48Arianna UhaldeJFF316session datesbook list
16472R001Lecture12:00-1:50pmTue, Thu38 of 48Arianna UhaldeJFF316session datesbook list
16474R001Lecture2:00-3:50pmTue, Thu20 of 48Therese WilburJFF322session datesbook list
Information accurate as of January 29, 2019 4:51 pm.