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Communication Management (CMGT)
- D class assignments for graduate students available in ASC140; phone (213) 740-0900.
- All graduate students (excluding PhDs) will be assessed a $150 per semester "ASCJ Technology fee. There is no technology fee charged for the summer term. Phone (213)740-5297, or email asctech@usc.edu for questions. All graduate students (excluding PhDs) will be assessed a $150 per
Production and distribution of information within large organizations; information networks, organization structure, control and decision-making functions. Resources necessary for effective organizational communication systems.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21701D | 169 | Lecture | TBA | TBA | 54 of 80 | Jane MacOubrie, Andrew Schrock, Courtney Pade | ONLINE |   |
Central issues of theory and practice in the management of communication; broad introduction to all areas of the program. Open to M.A. in Communication Management students only.
- Restriction: Registration open to the following major(s): Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21702R | 001 | Lecture | 2:00-4:50pm | Tuesday | 45 of 45 | Ben Lee, Brad Shipley | ANNL101 | Word (139264 KB) | |
| 21703R | 001 | Lecture | 6:30-9:20pm | Tuesday | 40 of 42 | Ben Lee, Brad Shipley | ASC204 | Word (139264 KB) | |
| 21704R | 001 | Lecture | 2:00-4:50pm | Thursday | 41 of 41 | Ben Lee, Brad Shipley | ANNL101 | Word (139776 KB) | |
| 21705R | 001 | Lecture | 6:30-9:20pm | Thursday | 31 of 40 | Ben Lee, Brad Shipley | ASC231 | Word (139776 KB) | |
How work settings determine communication: basic structures of communication, influence of technology, social contexts, and physical space. Applications to management.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21708D | 001 | Lecture | 6:00-8:50pm | Wednesday | 25 of 25 | Colleen Keough | ANN209 | Word (30828 KB) |  |
| 21709D | 169 | Lecture | TBA | TBA | 62 of 80 | Colleen Keough,Jane MacOubrie, Terrence Chmielewski | ONLINE | |
Develops a conceptual framework for understanding information, uncertainty, knowledge, interpretation, and equivocality. Principles for managing information load, and communication networks information distribution, and decision making.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21711D | 001 | Lecture | 6:30-9:20pm | Wednesday | 25 of 26 | Liuning Zhou | ASC331 | PDF (86061 KB) | |
Examination of role of communication in developing and implementing business strategy; critical assessment and practice with models, tools, and techniques for communicating change.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21713D | 169 | Lecture | TBA | TBA | 79 of 100 | Brad Shipley,Julia Matthews, Cynthia Martinez, Styles Akira | ONLINE | PDF (248166 KB) | |
Promotional messages as both creative expressions and agents for behavioral change; application of social science theories of persuasion and compliance in interpersonal and mass-media venues.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21714D | 001 | Lecture | 2:00-4:50pm | Wednesday | 22 of 24 | Kelton Rhoads | ANN406 | |
Theory and research on value and attitude formation and change; consequences for communication and behavior.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21715D | 001 | Lecture | 2:00-4:50pm | Monday | 8 of 12 | Sheila Murphy | KER202 | Word (79461 KB) | |
| 21716D | 001 | Lecture | 6:30-9:20pm | Monday | 13 of 25 | Mathew Curtis | ASC328 | Word (54224 KB) | |
How mass media shape public images of groups, channel political power, promote consumption of goods. Social and political theoriesas tools in evaluating media impact.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21722D | 001 | Lecture | 6:30-9:20pm | Tuesday | 21 of 25 | Peter Clarke | ASCG34 | Word (28849 KB) | |
Students learn to assess organizations' online needs, to examine the use of the Internet in terms of electronic commerce and global pressures, and design web page strategies.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21723D | 001 | Lecture | 6:30-9:20pm | Thursday | 23 of 25 (2 on waitlist) | Frederick Nager | ANN209 | PDF (253970 KB) | |
Impact of television, satellites, computers, and other new technologies; competing theories about the role of technology in society; historical effects of introducing new technologies.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21724D | 001 | Lecture | 2:00-4:50pm | Thursday | 14 of 20 | Dmitri Williams | ANN210 | PDF (156037 KB) | |
History, social dynamics, and cultural impact of video games; developments in technology and design; issues confronting the video game industry and organizations.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21732D | 001 | Lecture | 6:30-9:20pm | Thursday | 23 of 23 (1 on waitlist) | Dmitri Williams | ANN406 | PDF (172408 KB) | |
Applications of both data and interpretation in communications management. Topics include: audience ratings, surveys, experimental tests of programs and campaigns, formative evaluation, secondary data sources.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21735D | 169 | Lecture | TBA | TBA | 47 of 60 | Mathew Curtis, Nithya Muthuswamy | ONLINE | |
Communication strategies for product marketing and advertising; communication's role in developing domestic and international marketplaces; practical applications of persuasion theory.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21737D | 169 | Lecture | TBA | TBA | 52 of 80 | Andrea Hollingshead,Courtney Pade,Nithya Muthuswamy | ONLINE | |
Use of rhetorical theories and communication models to create organizational identification with internal and external audiences; the role of values and ethics in creating identities.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21740D | 001 | Lecture | 6:30-9:20pm | Tuesday | 27 of 27 (1 on waitlist) | Simon Uwins | ANNL115 | PDF (1956902 MB) | |
Explores foundation of U.S. media policy in the digital age; students prepare White Papers on an urgent issue of contemporary digital media and entertainment policy.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21745D | 001 | Lecture | 6:30-9:20pm | Monday | 24 of 25 (2 on waitlist) | Ariela Turndorf | ASC231 | PDF (895434 KB) | |
Analysis and development of online communication and marketing campaigns; exploration of current Internet best practices in social media, SEM, privacy, location-based marketing, and online measurement.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21751D | 001 | Lecture | 6:30-9:20pm | Monday | 26 of 26 (2 on waitlist) | Mayanna Framroze | ASC204 | Word (143024 KB) | |
| 21752D | 001 | Lecture | 5:00-7:50pm | Thursday | 19 of 25 (2 on waitlist) | Mayanna Framroze | ASC204 | Word (140128 KB) | |
Communication strategies in a global marketing environment; analysis of global ??? local challenges and opportunities; effective global integrated communication to create and sustain competitive advantage
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21753D | 001 | Lecture | 2:00-4:50pm | Thursday | 25 of 25 (5 on waitlist) | Paolo Sigismondi | ANNL116 | PDF (367849 KB) | |
Global influences on entertainment industries (broadcasting, film, telecommunications, Internet, video games, and music); case analyses of specific organizations and geographic regions; impact on local cultures.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21755D | 001 | Lecture | 6:30-9:20pm | Thursday | 23 of 26 (4 on waitlist) | Hernan Galperin | ANNL101 | PDF (263386 KB) | |
Practical and theoretical survey of the public relations profession as it is currently practiced, providing a social/contextual backdrop for further study of the field.
- Crosslist: This course is offered by the PR department but may qualify for major credit in CMGT. To register, enroll in PR 561.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21580D | 169 | Lecture | TBA | TBA | 23 of 30 | Burghardt Tenderich,Laura Jackson | ONLINE | |
Participation as consultants in field projects. Use of organizational, interpretive, and statistical methods to design organizational communication systems is emphasized.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21767D | 001 | Lecture | 2:00-4:50pm | Tuesday | 10 of 25 | Colleen Keough | ANN305 | Word (33843 KB) | |
Examines non-profit advocacy (vs. for-profit communication) marked by different rhythmic and creative drivers; non-profit audience analysis; creation of conversations for viral communication impact.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21771D | 001 | Lecture | 6:30-9:20pm | Monday | 26 of 26 (3 on waitlist) | Gary Wexler | ANNL101 | |
Examination of social scientific theory and research on patterns of media content; effects of mass media exposure on individuals and society; and industry practices.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21778D | 001 | Lecture | 6:30-9:20pm | Wednesday | 20 of 26 (1 on waitlist) | David Craig | ANN210 | Word (146729 KB) | |
Fundamental principles of audience research; critique of existing methodologies; implications for global audiences and mass media markets.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21779D | 001 | Lecture | 5:30-8:20pm | Monday | 18 of 25 | Courtney Pade | ASC331 | PDF (150592 KB) | |
| 21786D | 001 | Lecture | 2:00-4:50pm | Monday | 24 of 25 | Mathew Curtis | ASC328 | Word (44479 KB) | |
Research leading to the master's degree. Maximum units which may be applied to the degree to be determined by the school. Graded CR/NC.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21781D | 001 | Lecture | TBA | TBA | 1 of 25 | Daniela Baroffio | OFFICE | | |
| 21782D | 001 | Lecture | TBA | TBA | 1 of 25 | Brad Shipley | OFFICE | | |
| 21783D | 001 | Lecture | TBA | TBA | 1 of 25 | Ben Lee | OFFICE | | |
| 21784D | 001 | Lecture | TBA | TBA | 2 of 25 | Karen North | OFFICE | | |
| 21785D | 001 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21790D | 001 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |
Field experience in applying communication principles to settings in organizations, campaigns, or other contexts; analysis and assessment of issues and problems. Graded CR/NC.
- Restriction: Registration open to the following major(s): Global Communication, Communication Management, Communication, Digital Social Media, Public Diplomacy (Practitioner and Mid-Career Professional),, Public Diplomacy
- Restriction: Registration open to the following class level(s): Doctoral Student, Master Student
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| 21789D | 166 | 1.0 | Lecture | TBA | TBA | 1 of 5 | Nick Cull | OFFICE | | |
| 21791D | 001 | 1.0 | Lecture | TBA | TBA | 3 of 25 | Nick Cull | OFFICE | | |
| 21792D | 001 | 1.0 | Lecture | TBA | TBA | 3 of 25 | Karen North | OFFICE | | |
| 21793D | 001 | 1.0 | Lecture | TBA | TBA | 50 of 55 | Ben Lee | OFFICE | | |
| 21794D | 001 | 1.0 | Lecture | TBA | TBA | 9 of 25 | Daniela Baroffio | OFFICE | | |
| 21795D | 001 | 1.0 | Lecture | TBA | TBA | 1 of 25 | Patricia Riley | OFFICE | | |
| 21796D | 001 | 1.0 | Lecture | TBA | TBA | 0 of 25 | Tom Hollihan | OFFICE | | |
| 21797D | 001 | 1.0 | Lecture | TBA | TBA | 1 of 25 | David Craig | OFFICE | | |
| 21799D | 001 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21800D | 001 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21801D | 001 | 2.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |
Students design and produce an original project appropriate for their emphasis area within the Master of Communication degree. Open to Master of Communication Management students only. Prerequisites: CMGT 501 and CMGT 540. Duplicates credit in former CMGT 597.
- Prerequisite: CMGT 501 and CMGT 540
- Restriction: Registration open to the following major(s): Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21802D | 001 | Lecture | TBA | TBA | 2 of 25 | Daniela Baroffio | OFFICE | | |
| 21822D | 169 | Lecture | TBA | TBA | 9 of 20 | Daniela Baroffio | ONLINE | |
Students design and produce an original project appropriate for their emphasis area within the Master of Communication degree. Open to Master of Communication Management students only. (Duplicates credit in former CMGT 597).
- Prerequisite: 1 from (CMGT 597a or CMGT 597)
- Restriction: Registration open to the following major(s): Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21813D | 001 | Lecture | 2:00-4:50pm | Wednesday | 7 of 25 | Daniela Baroffio | ASCG34 | | |
| 21814D | 001 | Lecture | 6:00-8:50pm | Wednesday | 5 of 25 | Daniela Baroffio | ASCG34 | | |
| 21815D | 001 | Lecture | 2:00-4:50pm | Wednesday | 4 of 25 | Ben Lee | ASCG34 | Word (324608 KB) | |
| 21816D | 001 | Lecture | 6:00-8:50pm | Wednesday | 9 of 25 | Ben Lee | ASCG34 | Word (324608 KB) | |
| 21833D | 169 | Lecture | TBA | TBA | 8 of 20 | Daniela Baroffio | ONLINE | |
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| Influencer Strategies | ||||||||||
| 21836D | 001 | 4.0 | Lecture | 6:30-9:20pm | Tuesday | 31 of 40 (6 on waitlist) | Frederick Nager | ASC231 | PDF (286318 KB) | |