Marketing 618:

Consumer Behavior and Decision Making (3.0 units)

A foundation in judgment, decision-making, and choice aspects of consumer behavior and business. Topics include heuristics and biases, information acquisition, time perception, and intertemporal choice.
  • Restriction: Registration open to the following major(s): Business Administration
  • Restriction: Registration open to the following class level(s): Doctoral Student
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16574R036Lecture10:00-1:30pmTuesday8 of 10Kristin Diehl,
Joseph Nunes
ACC312session dates
Information accurate as of 8/31/2014 4:56 PM.