Public Relations 504:

Strategic Public Relations Research, Evaluation and Insights (3.0 units)

Covers use of primary and secondary research methods, analysis, web monitoring and analytics, pre- and post-campaign testing, and other techniques in program planning and evaluation.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
21317D001Lecture6:30-9:00pmThursday14 of 15Laura JacksonASC240PDF (396468 KB)session datesbook list
21318D001Lecture6:30-9:00pmWednesday
18 of 18
Aimei YangANN209session dates
21319D001Lecture6:30-9:00pmTuesday
15 of 15
Dave QuastANN408PDF (296705 KB)session dates
21324D001Lecture6:30-9:00pmThursday13 of 15Eunjin (anna) KimANN210session dates
Information accurate as of October 10, 2019 1:02 pm.