Marketing 405:

Advertising and Promotion Management (4.0 units)

Role of advertising in the marketing mix: determining objectives, strategies, and plans from situation analysis through research and creative processes, media selection, and sales promotion.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16470R001Lecture10:00-11:50amTue, Thu22 of 48Arianna UhaldeJFF316session datesbook list
16472R001Lecture12:00-1:50pmTue, Thu21 of 48Arianna UhaldeJFF316session datesbook list
16474R001Lecture2:00-3:50pmTue, Thu28 of 48Therese WilburJFF322session dates
Information accurate as of October 10, 2019 1:02 pm.