Research Skills for Marketing Insights
Section 16467
- Session Dates (session code 001)
- First day of classes:
- Monday, January 8, 2018
- Last day to add:
- Friday, January 26, 2018
- Last day to drop without a mark of "W" and receive a refund:
- Friday, January 26, 2018
- Last day to withdraw without a “W” on transcript or change pass/no pass to letter grade:
- Friday, February 23, 2018
- Last day to drop with a mark of "W":
- Friday, April 6, 2018
- End of session:
- Wednesday, May 9, 2018
- Book List Prices and book list are subject to change.
- Aaker. Marketing Research. (Recommended)
ISBN: 9781119238720
New: $160.50
Used: $120.50
Rental: $120.38 (New), $64.20 (Used)
- Puranam. MKT 402 Course Reader: Research Skills for Marketing Insights. (Required)
ISBN: 9780182226580
New: $37.84
Used: $28.50
- Aaker. Marketing Research. (Recommended)
ISBN: 9781119236085
eBook: $64.00
Purchase from USC Bookstore