Media in Social Services: Design and Evaluation of Campaigns

Section 21773

  • Session Dates (session code 001)
    First day of classes:
    Monday, August 21, 2017
    Last day to add:
    Friday, September 8, 2017
    Last day to drop without a mark of "W" and receive a refund:
    Friday, September 8, 2017
    Last day to withdraw without a “W” on transcript or change pass/no pass to letter grade:
    Friday, October 6, 2017
    Last day to drop with a mark of "W":
    Friday, November 10, 2017
    End of session:
    Wednesday, December 13, 2017
  • Book List Prices and book list are subject to change.
    • Lee. Social Marketing. (Required)
      ISBN: 9781452292144
      New: $108.00
      Used: $81.00
      Rental: $70.20 (New), $43.20 (Used)
    • Nancy R.. Social Marketing: Changing Behaviors for Good. (Required)
      ISBN: 9781483324999
      eBook: $78.00
    • Heath. Made to Stick: Why Some Ideas Survive & Others Die. (Required)
      ISBN: 9781400064281
      New: $27.00
      Used: $20.25
      Rental: $14.85 (New), $10.80 (Used)
    • Cialdini. Pre-Suasion. (Required)
      ISBN: 9781501109799
      New: $31.00
      Used: $23.25
      Rental: $23.25 (New), $12.40 (Used)
    • Wilson. Redirect. (Required)
      ISBN: 9780316051903
      New: $16.00
      Used: $12.00
      Rental: $6.40 (Used)
    Purchase from USC Bookstore