Graduate School of Business Administration 528:

Marketing Management (3.0 units)

Marketing is treated as a managerial decision-making process. Emphasis is given to understanding the concepts, tools, and techniques that comprise a comprehensive marketing strategy. Duplicates credit in GSBA 509 and GSBA 509ab.
  • Note: Section 15722 - Master of Science in Social Entrepreneurship only
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
15722D033Lecture6:30-9:30pmTuesday52 of 58Ira KalbJKP112notesession datesbook list
Information accurate as of October 27, 2016 5:33 pm.