Online Marketing Communication Development and Analysis

Section 21751

  • Session Dates (session code 001)
    First day of classes:
    Monday, January 11, 2016
    Last day to add:
    Friday, January 29, 2016
    Last day to drop without a mark of "W" and receive a refund:
    Friday, January 29, 2016
    Last day to withdraw without a “W” on transcript or change pass/no pass to letter grade:
    Friday, February 26, 2016
    Last day to drop with a mark of "W":
    Friday, April 8, 2016
    End of session:
    Wednesday, May 11, 2016
  • Book List Prices and book list are subject to change.
    • Jenkins. Spreadable Media. (Required)
      ISBN: 9780814743508
      New: $29.95
      Used: $22.50
      Rental: $10.48 (Used)
    • Jenkins. Spreadable Media: Creating Value and Meaning in a Networked Culture. (Required)
      ISBN: 9780814743904
      eBook: $23.38
    • Hemann. Digital Marketing Analytics. (Required)
      ISBN: 9780789750303
      New: $39.99
      Used: $30.00
      Rental: $25.99 (New), $14.00 (Used)
    • Carr. Shallows. (Required)
      ISBN: 9780393339758
      New: $15.95
      Used: $12.00
      Rental: $11.96 (New), $5.58 (Used)
    Purchase from USC Bookstore