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Communication Management (CMGT)
- D class assignments for graduate students available in ASC140; phone (213) 740-0900.
- All ASCJ majors (undergraduate and graduate) will be assessed a $150 per semester "ASCJ Technology fee". Phone (213)740-5297 for questions. All ASCJ minors and non major/minors will be assessed a $75 per semester "ASCJ Technology fee". There is no technology fee charged for the summer term. Phone (213)740-5297 for questions.
Production and distribution of information within large organizations; information networks, organization structure, control and decision-making functions. Resources necessary for effective organizational communication systems.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21701D | 169 | Lecture | TBA | TBA | 37 of 70 | Kimberlie Stephens,Jane MacOubrie | ONLINE |   |
Central issues of theory and practice in the management of communication; broad introduction to all areas of the program. Open to M.A. in Communication Management students only.
- Restriction: Registration open to the following major(s): Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21702D | 001 | Lecture | 2:00-4:50pm | Tuesday | 45 of 45 | Daniela Baroffio, Ben Lee, Brad Shipley,Rebecca Weintraub | ASC204 | | |
| 21703D | 001 | Lecture | 6:30-9:20pm | Tuesday | 43 of 45 | Daniela Baroffio, Ben Lee, Brad Shipley,Rebecca Weintraub | ASC204 | | |
| 21704D | 001 | Lecture | 2:00-4:50pm | Thursday | 41 of 45 | Daniela Baroffio, Ben Lee, Brad Shipley,Rebecca Weintraub | ASC204 | | |
| 21705D | 001 | Lecture | 6:30-9:20pm | Thursday | 31 of 45 | Daniela Baroffio, Ben Lee, Brad Shipley,Rebecca Weintraub | ASC204 | |
Examination of role of communication in developing and implementing business strategy; critical assessment and practice with models, tools, and techniques for communicating change.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21712D | 001 | Lecture | 5:30-8:20pm | Tuesday | 20 of 26 | Susan Resnick West | ASC331 |  | |
| 21713D | 169 | Lecture | TBA | TBA | 56 of 90 | Susan Resnick West, Cynthia Martinez, Jennifer Heckman, Jane MacOubrie | ONLINE | |
Promotional messages as both creative expressions and agents for behavioral change; application of social science theories of persuasion and compliance in interpersonal and mass-media venues.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21714D | 001 | Lecture | 3:30-6:20pm | Monday | 20 of 25 | Kelton Rhoads | ASC328 | PDF (12330 KB) | |
Theory and research on value and attitude formation and change; consequences for communication and behavior.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21715D | 001 | Lecture | 5:00-7:50pm | Tuesday | 12 of 15 | Sheila Murphy | KER202 | | |
| 21716D | 001 | Lecture | 6:30-9:20pm | Wednesday | 19 of 25 | Brad Shipley | ASC331 | | |
| 21717D | 169 | Lecture | TBA | TBA | 60 of 90 | Michael Cody, Jessica Neff, Jane MacOubrie | ONLINE | |
How mass media shape public images of groups, channel political power, promote consumption of goods. Social and political theoriesas tools in evaluating media impact.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21722D | 001 | Lecture | 6:30-9:20pm | Wednesday | 23 of 26 | Peter Clarke | ASC204 | Word (28109 KB) | |
Impact of television, satellites, computers, and other new technologies; competing theories about the role of technology in society; historical effects of introducing new technologies.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21724D | 001 | Lecture | 5:00-7:50pm | Monday | 16 of 24 | Dmitri Williams | ANN405 | |
Applications of both data and interpretation in communications management. Topics include: audience ratings, surveys, experimental tests of programs and campaigns, formative evaluation, secondary data sources.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21735D | 169 | Lecture | TBA | TBA | 39 of 70 | Courtney Pade, Nithya Muthuswamy | ONLINE | |
Communication strategies for product marketing and advertising; communication's role in developing domestic and international marketplaces; practical applications of persuasion theory.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21736D | 001 | Lecture | 6:30-9:20pm | Thursday | 20 of 26 | Allison Soeller | ANN309 | | |
| 21737D | 169 | Lecture | TBA | TBA | 51 of 90 | Andrea Hollingshead,Courtney Pade, Allison Soeller, Nithya Muthuswamy | ONLINE | |
Examination, application and critique of traditional and contemporary organizational communication theory as it applies to the entertainment industry's unique internal and external environments.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21739D | 001 | Lecture | 6:30-9:20pm | Thursday | 21 of 26 | David Craig | ASC228 | Word (109056 KB) | |
Use of rhetorical theories and communication models to create organizational identification with internal and external audiences; the role of values and ethics in creating identities.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21740D | 001 | Lecture | 6:30-9:20pm | Tuesday | 22 of 24 | Simon Uwins | ANN210 | |
Cultural and critical analyses of radio and recording industry development and business strategy; influence of legal and regulatory institutions, impact of new forms of distribution.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21743D | 001 | Lecture | 6:30-9:20pm | Wednesday | 12 of 25 | Titus Levi | ASC240 | |
In-depth analysis of the challenges confronting the entertainment industry in the wake of media convergence including a survey of media convergence history and theories.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21746D | 001 | Lecture | 6:30-9:20pm | Tuesday | 11 of 25 | David Craig | ASC231 | Word (191047 KB) | |
Understanding dynamics in entertainment markets enabled by emerging digital technologies; broad and niche strategies to target appropriate audiences, building audience engagement with entertainment content identities.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21747D | 001 | Lecture | 6:30-9:20pm | Thursday | 23 of 26 | Gracelyn Brown | ANN210 | PDF (463871 KB) | |
Analysis and development of online communication and marketing campaigns; exploration of current Internet best practices in social media, SEM, privacy, location-based marketing, and online measurement.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21751D | 001 | Lecture | 6:30-9:20pm | Monday | 29 of 30 | Mayanna Framroze | ASC204 | |
Practical and theoretical survey of the public relations profession as it is currently practiced, providing a social/contextual backdrop for further study of the field.
- Crosslist: This course is offered by the JOUR department but may qualify for major credit in CMGT. To register, enroll in JOUR 561.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21589D | 169 | Lecture | TBA | TBA | 13 of 30 | Burghardt Tenderich | ONLINE | |
Examines non-profit advocacy (vs. for-profit communication) marked by different rhythmic and creative drivers; non-profit audience analysis; creation of conversations for viral communication impact.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21771D | 001 | Lecture | 6:30-9:20pm | Monday | 32 of 32 | Gary Wexler | ANNL101 | |
The political economy of communications and information in China's broader process of development and re-entry into global capitalism; particular media and communication conditions and policies
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21772D | 001 | Lecture | 2:00-4:50pm | Thursday | 8 of 15 | Yu Hong | ASC230 | |
Research leading to the master's degree. Maximum units which may be applied to the degree to be determined by the school. Graded CR/NC.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21781D | 001 | Lecture | TBA | TBA | 1 of 25 | Brad Shipley | OFFICE | | |
| 21782D | 001 | Lecture | TBA | TBA | 1 of 25 | Nick Cull | OFFICE | | |
| 21783D | 001 | Lecture | TBA | TBA | 3 of 25 | Karen North | OFFICE | | |
| 21784D | 001 | Lecture | TBA | TBA | 1 of 25 | David Craig | OFFICE | | |
| 21785D | 001 | Lecture | TBA | TBA | 1 of 25 | Rebecca Weintraub | OFFICE | | |
| 21790D | 001 | Lecture | TBA | TBA | 1 of 25 | Paula Patnoe-Woodley | OFFICE | |
Field experience in applying communication principles to settings in organizations, campaigns, or other contexts; analysis and assessment of issues and problems. Open to master's degree students in the School of Communication.
- Restriction: Registration open to the following major(s): Communication Management, Digital Social Media, Global Communication, Public Diplomacy (Practitioner and Mid-Career Professional),, Public Diplomacy
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| 21791D | 001 | 1.0 | Lecture | TBA | TBA | 10 of 25 | Patricia Riley | OFFICE | | |
| 21792D | 001 | 1.0 | Lecture | TBA | TBA | 14 of 25 | Nick Cull | OFFICE | | |
| 21793D | 001 | 1.0 | Lecture | TBA | TBA | 5 of 25 | Karen North | OFFICE | | |
| 21794D | 001 | 1.0 | Lecture | TBA | TBA | 42 of 50 | Ben Lee | OFFICE | | |
| 21795D | 001 | 1.0 | Lecture | TBA | TBA | 4 of 25 | Brad Shipley | OFFICE | | |
| 21796D | 001 | 1.0 | Lecture | TBA | TBA | 3 of 25 | Daniela Baroffio | OFFICE | | |
| 21797D | 001 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21799D | 001 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21800D | 001 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |
Students design and produce an original project appropriate for their emphasis area within the Master of Communication degree. Open to Master of Communication Management students only. Prerequisites: CMGT 501 and CMGT 540. Duplicates credit in former CMGT 597.
- Prerequisite: CMGT 501 and CMGT 540
- Restriction: Registration open to the following major(s): Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21802D | 001 | Lecture | 5:30-8:20pm | Wednesday | 3 of 25 | Daniela Baroffio | ANN210 | Word (323072 KB) | |
| 21803D | 001 | Lecture | 5:30-8:20pm | Wednesday | 0 of 25 | Daniela Baroffio | ANN210 | Word (323072 KB) | |
| 21812D | 169 | Lecture | TBA | TBA | 0 of 40 | Daniela Baroffio | ONLINE | |
Students design and produce an original project appropriate for their emphasis area within the Master of Communication degree. Open to Master of Communication Management students only. (Duplicates credit in former CMGT 597).
- Prerequisite: 1 from (CMGT 597a or CMGT 597)
- Restriction: Registration open to the following major(s): Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21813D | 001 | Lecture | TBA | TBA | 3 of 25 | Daniela Baroffio | OFFICE | Word (321024 KB) | |
| 21814D | 001 | Lecture | 2:00-4:50pm | Wednesday | 15 of 25 | Daniela Baroffio, Ben Lee | ASC328 | Word (321024 KB) | |
| 21823D | 169 | Lecture | TBA | TBA | 4 of 40 | Daniela Baroffio, Mathew Curtis | ONLINE | |
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| Big Data in Marketing Communication | ||||||||||
| 21835D | 001 | 4.0 | Lecture | 3:30-6:20pm | Monday | 16 of 25 | Kimberlie Stephens | ASC231 | PDF (378147 KB) | |
| Big Data Analytics in Marketing & Entertainment Strategy | ||||||||||
| 21837D | 001 | 4.0 | Lecture | 6:30-9:20pm | Monday | 27 of 30 | Lisa Vebber | ASC231 | PDF (379497 KB) | |
| Marketing Communciation for the Entrepreneur | ||||||||||
| 21838D | 001 | 4.0 | Lecture | 6:30-9:20pm | Wednesday | 27 of 28 | Frederick Nager | ASC228 | PDF (270316 KB) | |