Journalism 429:

Business and Economic Foundations of Public Relations (4.0 units)

Relationship between public relations/strategic communication and other organizational disciplines; understanding business goals and objectives; economic literacy; financial/investor relations; how PR/communication agencies are built and managed. Prerequisite: JOUR 351a.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
21241D001Lecture2:00-5:20pmTuesday30 of 31Burghardt TenderichANNL115PDF (350865 KB)session datesbook list
21243D001Lecture6:30-9:50pmTuesday19 of 30David StamperANNL115session datesbook list
Information accurate as of 1/27/2016 9:24 AM.