Global Marketing Communication

Section 21753

  • Session Dates (session code 001)
    First day of classes:
    Monday, January 12, 2015
    Last day to add:
    Friday, January 30, 2015
    Last day to drop without a mark of "W" and receive a refund:
    Friday, January 30, 2015
    Last day to drop with a mark of "W":
    Friday, April 10, 2015
    End of session:
    Wednesday, May 13, 2015
  • Book List Prices and book list are subject to change.
    • Keegan Mark Green. Global Marketing. (Required)
      ISBN: 9780133575682
      eBook: $122.25
    • Keegan. Global Marketing (w/out Access Code). (Required)
      ISBN: 9780133545005
      New: $283.50
      Used: $212.75
      Rental: $198.45 (New), $141.75 (Used)
    • Demooij. Global Marketing & Advertising. (Required)
      ISBN: 9781452257174
      New: $82.50
      Used: $62.00
      Rental: $49.50 (New), $33.00 (Used)
    Purchase from USC Bookstore