Marketing 560:

Marketing Strategy and Policy (3.0 units)

Design and implementation of marketing strategies applied to domestic and global business challenges that span multiple industries complimented by a multi-period competitive market environment simulation. Prerequisites: GSBA 509a or GSBA 528. Open only to graduate students.
  • Prerequisite: 1 from (GSBA 509a or GSBA 528)
  • Restriction: Registration open to the following class level(s): Master Student, Doctoral Student
  • Note: Note: Description of the course: Design and implementation of marketing strategies applied to domestic and global business challenges that span multiple industries complimented by a multi-period competitive market environment simulation.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16550R033Lecture6:30-9:30pmMonday23 of 54Diane BadameJKP104PDF (437643 KB)notesession datesbook list
Information accurate as of 3/11/2015 12:55 PM.