Marketing 534:

Retail Strategy (3.0 units)

Frameworks for analysis of retail strategy and functions of a retail firm, including buying, merchandise management, pricing, promotion, and visual merchandising; application of concepts through case studies and student projects.
16534R033Lecture5:00-6:20pmMon, Wed43 of 52Judith BlumenthalJKP102PDF (168722 KB)notesession datesbook list
Information accurate as of 3/11/2015 12:55 PM.