Global Marketing Management (4.0 units)
Product and service mix in multinational business; promotional alternatives; channel of distribution systems; pricing policies and legal barriers; multinational marketing opportunities; problems and information sources. Prerequisite: BUAD 307 or MKT 385x.
- Prerequisite: 1 from (BUAD 307 or MKT 385)
- Restriction: Registration open to the following class level(s): Freshmen, Sophomore, Junior, Senior, Senior (fifth year)
|16506R||001||Lecture||10:00-11:50am||Tue, Thu||32 of 40||Dennis Schorr||HOH301|
|16507R||001||Lecture||4:00-5:50pm||Tue, Thu||18 of 32||Dennis Schorr||BRI5|