Marketing 525:

Consumer Behavior (3.0 units)

Theories and applications of consumer behavior in marketing; psychlogical, social, cultural, and ethnic factors influencing consumer behavior.
  • Prerequisite: 1 from (GSBA 509 or GSBA 509a or GSBA 528)
  • Restriction: Registration open to the following class level(s): Master Student, Doctoral Student
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16524R033Lecture6:30-9:30pmTuesday35 of 54Kristin DiehlJKP212session datesbook list
16525R033Lecture12:30-1:50pmTue, Thu
56 of 56
Dennis RookJKP212session datesbook list
Information accurate as of 9/23/2014 4:03 PM.