Marketing Channels

Section 16536

  • Session Dates (session code 033)
    First day of classes:
    Monday, August 26, 2019
    Last day to add:
    Friday, September 13, 2019
    Last day to drop without a mark of "W" and receive a refund:
    Friday, September 13, 2019
    Last day to withdraw without a “W” on transcript or change pass/no pass to letter grade:
    Friday, October 11, 2019
    Last day to drop with a mark of "W":
    Friday, November 15, 2019
    End of session:
    Wednesday, December 18, 2019

  • Book List Prices and book list are subject to change.
    • Fraizer. MKT 555 Course Reader. (Required)
      ISBN: 9780180002292
      New: $53.77
      Used: $40.50
    • Palmatier. Marketing Channel Strategy. (Required)
      ISBN: 9780133357080
      New: $185.00
      Used: $138.75
      Rental: $138.75 (New), $85.10 (Used)
    • Anderson. Marketing Channel Strategy. (Required)
      ISBN: 9781315506449
      eBook: $185.00
    Purchase from USC Bookstore