Global Marketing Management

Section 16504

  • Session Dates (session code 001)
    First day of classes:
    Monday, August 22, 2016
    Last day to add:
    Friday, September 9, 2016
    Last day to drop without a mark of "W" and receive a refund:
    Friday, September 9, 2016
    Last day to withdraw without a “W” on transcript or change pass/no pass to letter grade:
    Friday, October 7, 2016
    Last day to drop with a mark of "W":
    Friday, November 11, 2016
    End of session:
    Wednesday, December 14, 2016
  • Book List Prices and book list are subject to change.
    • Keegan. Global Marketing (w/out Access Code). (Required)
      ISBN: 9780133545005
      New: $288.25
      Used: $216.25
      Rental: $115.30 (Used)
    • Keegan. Global Marketing. (Required)
      eBook: $167.99
    • Schorr. MKT 465 Cases & Readings (CUSTOM). (Required)
      ISBN: 9780182210664
      New: $65.93
      Used: $49.50
    • Keegan. Global Marketing. (Required)
      ISBN: 9780133867527
      eBook: $114.99
    Purchase from USC Bookstore