Consumer Behavior and Marketing

Section 16499

  • Session Dates (session code 001)
    First day of classes:
    Monday, January 11, 2016
    Last day to add:
    Friday, January 29, 2016
    Last day to drop without a mark of "W" and receive a refund:
    Friday, January 29, 2016
    Last day to withdraw without a “W” on transcript or change pass/no pass to letter grade:
    Friday, February 26, 2016
    Last day to drop with a mark of "W":
    Friday, April 8, 2016
    End of session:
    Wednesday, May 11, 2016
  • Book List Prices and book list are subject to change.
    • Hoyer. Consumer Behavior, 6th ed.. (Required)
      ISBN: 9781285402864
      eBook: $77.99
    • Hoyer. Consumer Behavior. (Required)
      ISBN: 9781133435211
      New: $404.25
      Used: $303.25
      Rental: $303.19 (New), $141.49 (Used)
    Purchase from USC Bookstore