Advertising and Promotion Management

Section 16470

  • Session Dates (session code 001)
    First day of classes:
    Monday, January 12, 2015
    Last day to add:
    Friday, January 30, 2015
    Last day to drop without a mark of "W" and receive a refund:
    Friday, January 30, 2015
    Last day to drop with a mark of "W":
    Friday, April 10, 2015
    End of session:
    Wednesday, May 13, 2015
  • Book List Prices and book list are subject to change.
    • . (Optional)
    • Belch. Advertising & Promotion. (Required)
      ISBN: 9780078028977
      New: $284.25
      Used: $213.25
      Rental: $184.76 (New), $127.91 (Used)
    • Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. (Required)
      ISBN: 9780077512637
      eBook: $169.25
    Purchase from USC Bookstore