Policy, Planning and Development 603:

Marketing of Health Services (4.0 units)

Assessing community needs and organizational service capabilities;evaluating competition; qualitative and quantitative market research techniques; market communication and advertising; developing marketing plans. Recommended preparation: PPD 502x or competence in statistics.
  • Restriction: Registration open to the following class level(s): Master Student, Doctoral Student
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
51318R541LectureTBATBA9 of 32Howard GreenwaldOFFICEWord (35264 KB)notesession datesbook list
Information accurate as of 8/31/2014 10:55 AM.